Presentation made on 11/30/2011 to Baltimore Tech Breakfast about the Rainbow Button Initiative and RainbowButton.com - a market place for consumer controlled health data donation using blue button files
20. The Skinny...
• Todd Park and Team created Blue Button • Platform uses BlueButton Libraries
at VA for Data Liberación in Oct 2010 developed at earlier Code-a-Thon events
✴ 400k downloads in <1 year • GreenButton File benefits from
✴ Now adopted by Private Health Care BlueButton Library developments
(AETNA and United Health) • Creating a market place for Research
organizations to acquire health data
• Patients 2.0 created a simple button ✴ Value Add: Access Novartis Drug API
construct for other data uses
to provide Feedback loop for Drug
• White button is an embodiment of The “Rumor list”
Direct Project for secure transmission of • Protecting Patient Anonymity
medical records
• Putting the Patient in control of their
✴ “Deprecating the Fax machine in data and who they give it to
Health Care”
• Reformatting provides option to create
• Simple Idea: Strip Personal identifiers XML version of BlueButton file
from Blue Button File to allow
✴ Stepping stone to CCR or CCD
Anonymous Data Donation
formats via XSLT and improved data
liquidity